Brand Manager (FMCG industry) @ XL Energy Marketing Sp. z o.o.
(práce v Polsku)

Brand Manager (FMCG industry) @ XL Energy Marketing Sp. z o.o.

Polsko

• Proven experience in brand management, ideally within the FMCG or beverage industry.
• Strong expertise in digital marketing, influencer engagement, and social media strategy.
• Experience working with international distributors and/or export markets is a plus.
• Familiarity with trade marketing and retail collaboration in the Polish market.
• Excellent project management and communication skills.
• Fluent in Polish and proficient in English (both spoken and written).

Brand Manager/Social Media/Digital

XL Energy Marketing  fast-growing FMCG company in the beverage sector is seeking an experienced Brand Manager to lead and execute marketing initiatives across both domestic and international markets. This is a unique opportunity to manage strategic digital and trade marketing projects, working closely with distributors abroad and retail networks in Poland.

We Offer:

• Opportunity to shape and grow well-positioned beverage brands in both domestic and international markets.
• Autonomy in managing marketing strategy and campaigns with visible business impact.
• Dynamic, agile working environment in a fast-growing company with an entrepreneurial spirit.
• Competitive salary
• Private medical care and additional benefits package.

,[Develop and implement brand strategies to grow beverage products in Poland and export markets., Drive comprehensive promotional campaigns with a strong focus on digital marketing, social media, and influencer partnerships., Plan, manage, and evaluate influencer campaigns across platforms such as TikTok, Instagram, YouTube, and Facebook., Identify and build strong relationships with influencers aligned with the brand’s values and positioning., Collaborate with influencers to create engaging, brand-aligned content., Provide creative direction and branding guidelines to ensure consistency across all communications., Support community-building efforts to strengthen brand presence within online and social ecosystems., Organize and coordinate occasional brand events and promotional activations to support product visibility., Contribute to trade marketing activities focused on enhancing brand presence and product performance in key retail chains across Poland., Work alongside external marketing agencies to amplify the reach and effectiveness of digital and influencer-driven initiatives.] Requirements: Digital marketing, FMCG industry, Social media, Project management, Communication skills Tools: . Additionally: Sport subscription, Private healthcare, Free coffee, Bike parking, Free beverages, In-house trainings, Modern office, No dress code, Chill out zone, Holiday fund, Benefit platform, no overtime.

Kategorie

marketing

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